RethinkCopy

Words That Convert

Specialized email marketing and copywriting for brands that support the motherhood journey. From pregnancy products to sleep training courses, we craft messages that resonate with new moms.

Email Marketing That Speaks Mom Language

In an inbox flooded with promotions, your message needs to stand out. RethinkCopy creates email sequences that understand the 2AM feeding struggles, the overwhelm of choosing the right products, and the desperate search for solutions that actually work.

Why Brands Choose Us

▪ Specialized Focus: We understand the new mom market deeply
▪ Conversion-First Approach: Every word serves a strategic purpose
▪ Research-Backed: We stay current on parenting trends and concerns
▪ Mom-Tested: Copy that resonates with real parents' experiences

Ready to Connect with Your Mom Audience?

Whether you sell nursing products, offer postpartum support services, or teach baby sleep methods, your copy should speak directly to a mom's needs, fears, and hopes.

About RethinkCopy

The Story Behind the Words

Hi, I'm Tiana, founder of RethinkCopy.As a new mom I decided to shift the focus of my copywriting business because I saw too many amazing mom-focused brands struggling to connect with their audience. They had incredible products and services that could genuinely help new mothers, but their messaging wasn't breaking through the noise.

My Approach

What makes RethinkCopy different is our deep understanding of the new motherhood journey. We recognize that:▪ New moms are making decisions based on both emotional and practical needs
▪ They're overwhelmed with information and short on time
▪ They're looking for brands that "get it" without judgment
▪ Trust is everything when it comes to their baby's wellbeingWhen you work with RethinkCopy, you're getting more than just words. You're getting strategy informed by real understanding of what motivates your audience to open an email, click a link, and make a purchase.

My Expertise

I bring 4 years of copywriting experience, with specialized focus on:▪ Email marketing that converts
▪ Website copy that builds immediate trust
▪ Product descriptions that address unspoken concerns
▪ Social media content that fosters communityBut beyond my professional background, I bring the perspective of someone who understands the transformation of becoming a parent and the specific needs that arise during this life-changing time.

Lets Work Together

I'm selective about the clients I take on because I believe in delivering personalized, high-quality work. If you're passionate about helping new parents and committed to authentic communication, we might be the perfect match.