RethinkCopy
Turn Your Expertise Into Consistent Revenue with Strategic Email Campaigns
As a course creator, coach, or mentor serving busy mothers, you know your audience faces unique challenges—limited time, competing priorities, and the need for solutions that truly understand their reality. Your emails need to cut through the noise and speak directly to what matters most to them.
The Challenge: Generic Email Copy Doesn't Work for Mom Audiences
Most email templates miss the mark with mothers because they:Use language that feels pushy or salesy
Ignore the emotional journey of motherhood
Don't address time constraints and decision-making complexity
Fail to build the trust that busy moms need before investing
The Solution: Mom-Focused Email Marketing That Actually Converts
I specialize in crafting email campaigns that resonate authentically with mother audiences across all stages of their journey. Whether you're launching a new course, filling coaching spots, or nurturing your community, I create strategic sequences that:Build Genuine Connection
Honor the realities of mom life without being condescending
Use empathetic language that acknowledges their struggles and aspirations
Create trust through authentic storytelling and social proofDrive Real Results
Welcome series that turn subscribers into engaged community members
Launch sequences that fill your programs with ideal clients
Evergreen funnels that generate consistent revenue while you focus on delivery
Nurture campaigns that keep your audience engaged between offers
What Makes Mom-Focused Email Marketing Different
Time-Conscious Messaging: Emails that respect busy schedules with scannable formats and clear value propositions
Emotion-Driven Copy: Content that acknowledges the emotional complexity of motherhood and decision-making
Community-Centered Approach: Language that builds belonging rather than creating pressure
Results-Focused Strategy: Every email serves a purpose in moving subscribers toward transformation
Who I Work With
Course Creators selling digital products to mom audiencesOnline courses and workshops
Digital downloads and resources
Membership communities
Educational programsCoaches & Mentors serving mothers in transformationBusiness coaching for mom entrepreneurs
Life coaching and personal development
Career coaching for working mothers
Wellness and mindset coachingService Providers with programs for momsParenting support and education
Creative and hobby-based learning
Financial planning and budgeting
Health and fitness programs
Ready to Fill Your Programs with Dream Clients?
Let's create an email strategy that honors your audience while driving the results your business needs to thrive.
What You Get:Strategic email sequences tailored to your specific offers
Copy that converts without feeling pushy or inauthentic
Ongoing support to optimize and improve performance
A partner who understands both your business goals and your audience's needs
Let's Talk Strategy
Ready to transform your email marketing? Book a free 15-minute strategy call to discuss:Your current email challenges and goals
How to better connect with your mom audience
Specific sequence ideas for your next launch or program
My process for creating converting copy that feels authentic